Brand identity, Brand development, Brand positioning, Brand strategy, Logo design, Logo evolution, Messaging, Tagline, Copywriting, Illustration, Packaging design, Website design, E-commerce website, Content creation, Creative direction, Print collateral, Print management, Photography

Little Hogback Farm makes 100% Pure Vermont maple products with a mission.

Pure Vermont maple syrup, sugar, and confections from this family farm are backed by forest stewardship practices that support biodiversity. The farm participates in National Audubon Society’s Bird-Friendly Maple Project. They use land management strategies that improve forest health and resilience, which generates food and shelter for globally important migratory songbirds.

The Image Farm celebrated this connection as a core element in the packaging we created for Little Hogback Farm. Each maple product features a songbird that migrates through Vermont. The illustrations rest on a repeating pattern of native understory trees. As a result of the new packaging, Little Hogback Farm is moving far more product and standing out in high-end metropolitan markets.

Our sales increased dramatically. A total game changer.
Matt Davis
Owner & Sugarmaker, Little Hogback Farm

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