Our work elevates brands and uplifts people.

What we do


  • Brainstorm & Clarity
  • Brand Audit & Approach
  • Concept Creation & Art Direction


  • Identity & Logo Design
  • Graphic Design
  • Environmental Graphics
  • Illustration
  • Content & Message


  • Branding Systems
  • Murals
  • Wayfinding & Signs
  • Packaging
  • Print
  • Websites
  • Social

How We Do It

Our design process is holistic, with your needs at the center. We listen, find understanding, and engage all of our creative energies to solve the problem. And we’re fun. From among our network of industry-leading creatives we scale our expert teams to fit your project. No more. No less.

Who We Are

Pam Heywood

As a kid Pam spent much of her time drawing and dreaming of being a professional artist.

After following her passion and earning her Master of Fine Arts degree, she added graphic design to the mix. Self-driven and skilled in many mediums ranging from oil paints to iPads, she brings an art-forward approach to expressive, communicative work that encourages engagement and connection.

Pam’s other loves include ceramics, yoga, and finding a kick-ass latte. Pam earned her Bachelor of Fine Arts in Painting and Drawing at SUNY Oswego and her MFA in Painting at Rochester Institute of Technology (RIT) School of Art & Design.

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Matt Heywood

Matt Heywood is an award-winning artist and graphic designer with boundless imagination and the ability to work across disciplines.

His portfolio spans branding, wayfinding, illustration, murals, public art, web design, aesthetic assessment, graphic facilitation, 3D modeling, pub­lications, and advertising. Matt is an agile communicator with a knack for distilling information. His expertise and love of making things results in thoughtful and accessible work that moves people to act.

When he isn’t designing or painting a mural you’ll find him cooking, eating, playing in the mountains, or making a weird sculpture in the back yard. Matt earned his AAS and BA in Graphic Design and in Illustration at RIT.

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Our Network

In house we have many talents, but when projects demand more we call in our trusted collaborators. Expanded project-based teams can include photography, video production, copywriting, and social media services.

Our Clients

We believe in the power of art and design to enrich lives, energize our society and economy, and connect people more deeply to each other and the environment. Since 2006 The Image Farm has delivered impactful results for hundreds of clients ranging from small business to startups to nonprofit organizations.

Need to get your message out there? We can help.

Use the form to share details about your project and we’ll be in touch asap.

Tired of forms? Send an email or call us at (802) 382-1560.